As the third-largest economy globally in terms of nominal GDP, the Japanese market offers vast opportunities for international businesses, including those from ASEAN Member States. With over 125 million consumers and strong purchasing power, it presents a highly attractive yet challenging market for foreign entrants. In addition, the ASEAN–Japan free agreements have lowered tariffs, enhanced trade facilitation, and created a more favorable business environment for ASEAN companies seeking to access the Japanese market.
The primary objective of the training section, “Preparation for Japanese Market Penetration,” is to assist participants in gaining a more comprehensive understanding of Japanese market and critical steps for the market penetration.
What you'll learn
· Overview of Japanese market.
· Important steps for Japanese market penetration
· Potential sectors for ASEAN businesses.
Event Details:
- Date & Time: 27th April 2025 / 13:30 – 15:30 (GMT +7)
- Delivered in English
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Time
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Activities
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13.30 – 13.35
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Registration
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13.35 – 13.45
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Opening remarks by main organizer
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13.45 – 14.00
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Overview of the Japanese market landscape and opportunities for ASEAN businesses
Ms. Khanh Tran, CEO of VIJA Link JSC
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14.00 – 15.00
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Preparation for Japanese market penetration: Key steps and case study.
Mr. Yukihiko Takeda, President of Astmil Corp, Chairman of the Organization for International Employment Support, Business Expert of Yokohama SME Support Organization
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15.00 – 15.25
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Q&A
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15.25 – 15.30
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Closing
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Organizers:
ASEAN ACCESS LEARN
