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09:30 - 09:40
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Welcome and introduce the event objectives
· Introduction of event objectives and overview of ASEAN Access.
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Ms. Sita Zimpel, Project Director of GIZ
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09:40 - 10:20
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Sharing session: Profitably Green: Why Green E-commerce is the Future?
· Linking eco-friendly practices to cost savings, brand loyalty, and new market opportunities.
· Insights on ASEAN green consumer trends.
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Ms. Melanie Mossad, Chief Impact Officer of Impact Hub Phnom Penh
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10:20 - 10:50
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Sharing session: Building Trust through ESG Reporting for E-commerce MSMEs
· Introduction to ESG principles and their value in attracting investors and partners.
· Simple tools and frameworks MSMEs can adopt.
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Mr. Sim Chankiriroth, CEO of Banhji
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10:50 - 11:35
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Panel Discussion: From Click to Green – Practical Steps for a Sustainable E-commerce Ecosystem
· Exploring affordable packaging innovations, efficient logistics, and credible sustainability communication.
· Collaboration between SMEs, platforms, and government for greener practices.
· Linking sustainability to consumer trust and brand growth.
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Facilitator: Ms. Sita Zimpel
Speakers:
1. Representative from Indonesia (TBC)
2. Representative from Cambodia (TBC)
3. Mr. Adjunct Professor Dato’ Eric Ku, Asia Pacific Lead, GeSI
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